Meet Colin Carrasquillo, Founder of Drivesona

Founder of Drivesona

Colin Carrasquillo is a nationally recognized automotive marketing leader and the driving force behind Drivesona. Known for his bold thinking, digital strategy expertise, and charismatic leadership, Colin built Drivesona to flip car shopping on its head — making it intelligent, personal, and fun.

With a career rooted in dealership innovation and customer-first experiences, Colin is a frequent speaker, a disruptor of legacy systems, and a proud voice for change in the automotive space. He’s also a recurring expert guest on CBT News’ Marketing Matters.

“I built Drivesona to do what legacy platforms won’t: understand people first.”

Colin’s mission is to rebuild the vehicle shopping journey from the ground up — powered by AI, driven by empathy, and rooted in the belief that your next vehicle should match who you are.